The Best Marketer

The Best Marketer

If you have ever attended any of Big Business Events’ training, or have listened to Adam Stott’s podcast, Business Growth Secrets, you will know that we always push that marketing is the fuel that feeds a business. 

You don’t have to have the ‘best’ product or service in the market, you may not be the most experienced, or be the best at what you do within your industry – IF you are the best marketer, you should have no issues in selling your products.

How Can You Become the Best Marketer in Your Industry?

Know Your Client

Use all resources available to you to find out as much as possible about your customer base, and prioritise psychographics over demographics. So, rather than focusing on the consumer’s age, gender, or location instead analyse their sales history, social media insights, Google analytics, and ask them direct questions via surveys.

Pain Points and ‘Wow’ Moments

Find out what problems your customers have and what delights them, then put all your energy into marketing those two things. This will help you to attract the exact client that you want for your business. So for example, within our industry we are finding that more and more people are wanting to learn from home instead of in-person (pain point), so to answer that we offer webinars. When people physically come to our events, we provide them with a recording of the training (‘wow’ moment).

Give Value

When you post content, it should be meaningful to your audience. Before you post content on your social media channels, whether it be video, a text post, or an image, ask yourself “What’s in it for them?”. Broadly speaking, you should be able to categorise your content into either of two categories; educational or entertainment. If it doesn’t fall into either, it’s more than likely that your content won’t provide any value to your audience.

Stand Out

Nowadays, if you don’t stand out in advertising or organic content, you have the risk of being completely forgotten about, or worse still, completely overlooked and not noticed at all. With the fast pace of social media consumption as your audience scrolls through their feed, you usually only have a second or two to grab someone’s attention and hold it to be able to get your message across. So good design and post-production edits are very important to be able to give yourself the best chance of being noticed. 

If you use video, for example, make sure you use a creative, eye-catching thumbnail, create an engaging title, write relevant copy, and also include subtitles. This will also benefit those with hearing impairments and therefore will boost your audience reach.

Use All Of The Tools

When it comes to social media, it pays to use whatever the latest tools are on any of the platforms that you are using – you will reap its rewards! So, at the time of writing this blog, Instagram has been pumping investment into its Reels feature (its newest tool), which means if you use this feature you will get more reach than any other post type on the platform.

Be Contextual

Another tip for social media marketing, by contextual we mean to write the content for the audience and the platform that you are posting on. So, if you were creating content for LinkedIn, you can afford to write more detailed, lengthy copy. Whereas if you are creating for Instagram, your visual needs to be stronger, and your copy is shorter and more concise, with a good selection of relevant hashtags.

Reasons to use DivideBuy

No hidden fees and 0% interest APR

Spreading the cost of your order will not cost you a penny more than paying for it upfront.

96% approval rate

Our unique lending model allows us to offer Interest-Free Credit to more people.

Quick application

Complete the 60 second application and receive an instant decision.

No paperwork required

All documents are in digital format and signed using e-signature.

Look out for the DivideBuy button

DivideBuy is an Interest-Free Credit provider. In partnership with our retailer, we bring you 0% APR credit for selected products online, in-store or over the phone. You can Spread the Cost on one or multiple qualifying items online by simply clicking the DivideBuy button.

You can choose instalment options from 3 to 12 months depending on the value of your purchase and the retailer. Your application will take just 60 seconds to complete and we will provide an immediate decision allowing you to complete your purchase. Once approved, you electronically sign your agreement and the retailer will process your order.

With your DivideBuy account you get access to these great features:

  • Exclusive offers from our Retail Partners
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To access your account or to find out more about DivideBuy, visit dividebuy.co.uk.

Alternatively, call our Customer Service Team who are available on 0800 085 0885.

FAQ's

What are the requirements for credit?

  • Be aged between 18 and 75
  • Be a permanent UK resident and have lived at your address for longer than one year
  • Have a debit or credit card
  • Have a valid UK telephone number

Will a credit check be performed?
Yes. DivideBuy uses a third-party credit reference agency to perform a credit check. This is used in combination with your entered details and our own unique algorithm to assess affordability.

Will I have to pay a deposit?
Your first instalment is payable on completion of your order. In some instances, you may be required to pay a deposit based on a combination of your credit score, size of order and number of instalments selected.

How many instalments can I Spread the Cost over?
Depending on the total value of your order and the Retail Partner, you may be able to Spread the Cost up to 12 monthly instalments.

What happens if I want to end my agreement early?
DivideBuy offers the option to repay the remaining balance on your account at any point with no additional charges or fees to pay. You can do this by logging into your DivideBuy account on our website or by calling the Customer Service Team on 0800 085 0885.

Are there any other charges or fees?
There is 0% APR interest and no setup charges, cancellation or hidden fees. DivideBuy reserve the right to add late payment fees to your account in the event of you missing payments. This is all explained in your credit agreement before you complete the checkout process.

 

Instalment Plans are provided by DivideBuy (DivideBuy is a trading name of Rematch Credit Limited, company number 08097204. Credit subject to status and age. Terms & conditions apply. Dependent on your credit score, you may be asked to pay a deposit or assign a guarantor. Rematch Credit is authorised by the Financial Conduct Authority, registered number 626266.)